End of an Era for MSPs? Rich Freeman Weighs In

Table of Contents


In this episode of Start Grow Manage, co-hosts Jeff Loehr and Joe Rojas engage in a thought-provoking discussion with Rich Freeman, a seasoned observer of the MSP landscape likened to a war correspondent for his deep industry insights. The conversation kicks off with a bold claim – that this year might mark the end of MSPs as we know them, given the rapid advancements in AI and the challenges posed by the Internet of Things (IoT).

Rich also shares his three S’s for MSP success: Scale, Standardization, and Specialization. Scale involves anticipating growth and preparing the business accordingly. Standardization refers to narrowing down the solution stack and having documented operating processes for efficiency. Specialization is about being an expert in a particular field, setting you apart from competitors.

So if you don’t want your MSP to die, then tune in and discover the fourth and latest addition to the S’s for MSP success.


Richard Freeman, Chief Content Officer of Channel Mastered, Founder of Channelholic, and Founding Editor of The ChannelPro Network [LinkedIn]

Richard wrote his first article about managed services in 2007. Since then, he’s helped turn The ChannelPro Network into the top source of news and business growth advice for MSPs and solution providers who serve SMBs.

He’s hosted close to 500 podcasts, moderated countless conference sessions and webinars, planned live and virtual channel events, and appeared on numerous conference panels. And in the course of editing nearly 200 issues of ChannelPro’s monthly magazine, he’s forged relationships with many of the smartest, most successful MSPs in the business.

Now he’s blogging, podcasting, and consulting on partner content strategy for everyone who cares as much about the channel as he does.

What is the problem you solve, and for whom?

Channel Mastered is the ultimate MSP channel transformation partner. Led by recognized managed services thought leaders with an unrivaled breadth of expertise, the company gives makers of cloud-based solutions the insights and assistance to build engaged, expanding, and profitable MSP channels rapidly and affordably. I also publish a blog for members of the SMB channel called Channelholic which delivers an insider’s take on managed services, cloud computing, cybersecurity, and tech M&A to over 30,000 channel partners and vendors.

How do you help MSPs

Channel Mastered experts have deep knowledge of MSP market trends that helps vendors who sell to MSPs understand business needs and opportunities. That knowledge can also be useful to MSPs themselves as a way to understand how to build and grow a thriving business. Channelholic provides unique insights and information about important but under-appreciated and under-reported stories.

Your Company Website/URL

What you are promoting:

Similar Posts